New clothes for Cedric Gracia: CG now with iXS Sports Division
Cedric “CG” Gracia is the next big rider to be added to the group of professional mountain bike athletes supported by iXS. From the mid-90’s Gracia has been competing at the top of both downhill and 4cross racing, riding for the Sunn, Cannondale and Commencal factory teams. Recently setting up his own team the “CG Racing Brigade”, riding Santa Cruz bikes. Gracia is famous for throwing tricks at top speeds, winning world cup races as well as the Red Bull Rampage, he continues to be one of the most well-known and popular riders in the sport today.
After a couple of serious injuries Cedric Gracia has been shifting his focus towards producing downhill video clips and competing in enduro races for 2013. As per 2014 “CG” will be using protective gear and helmets from iXS, He will also be involved in the development of new products in order to present his own signature series in the future. We are looking forward to the cooperation with this living legend of the sport. We are convinced that Gracia is going to help iXS grow its successful line of products and brand awareness.
Enduro
The enduro format has been taking the mountain bike world by storm recently. No wonder, it’s simply a whole lot of fun to pedal up all the climbs without the stress of competing and then try to be as fast as possible on tricky trails that mostly lead down the hill. As far as the equipment such as protective gear is concerned, it has to be comfortable enough to be worn all day and still be up to its task when needed.
Thanks to input from riders such as René Wildhaber, Francois Bailly-Maître (winner of Mégavalanche Réunion 2013), Florian Golay, Kerstin Kögler and Aaron Bradford of the BMC Enduro Team, iXS has been gaining a lot of valuable experience for product development. With Cedric Gracia bringing his energy and enthusiasm to enduro he will surely boost the iXS brand awareness even further. Hutchinson United Ride Enduro Team riders Jamie Nicolland and Aurélien Giordanengo will be two more riders will be on helmets and protective gear from iXS.
BMC Enduro Team: Francois Bailly-Maitre (FRA) | Florian Golay (SUI) | Aaron Bradford (USA) | Kerstin Kögler (GER) | Ralph Nef (SUI)
United Ride Team: Jamie Nicoll (NZL) | Aurélien Giordanengo (FRA)
Individual Riders: Cedric Gracia (AND) | René Wildhaber (SUI)
Trail
Racing is an important part, but the true essence of mountain biking is unforgettable adventures in a breathtaking scenery. When it comes to that, it’s hard to beat world class riders Hans Rey andRichie Schley. These two riders have been showing their extraordinary skills in the most exotic places around the world. They both rely on iXS’ protective gear, and have contributed to the development of new products such as the lightweight Flow Series protectors or the Trail RS helmet.
Another trail ambassador for iXS is Guido Tschugg. He still has the goods to compete in 4cross races, is an active trail builder and needs versatile protective gear for those long adventurous trips. On top of that, iXS is going to launch a women-specific protector collection that has been developed in cooperation with the Trek Gravity Girls.
Trek Gravity Girls: Steffi Marth (GER) | Kathy Kuypers (GER) | Katja Rupf (SUI)| Birgit Braumann (AUT)
Individual Riders: Hans Rey (USA-GER-SUI) | Richie Schley (CAN) | Guido Tschugg (GER) | Manfred Stromberg (GER) | David Schmied (GER) | Dana Schweika (GER) | Kamil Tatarkovic (CZE) | Kenny Belaey (BEL) | Tammy Donahugh (USA)
Words: iXS Sports Division | Photos: AleDiLullo
Did you enjoy this article? If so, we would be stoked if you decide to support us with a monthly contribution. By becoming a supporter of ENDURO, you will help secure a sustainable future for high-quality mountain bike journalism. Click here to learn more.
