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Press Release: Rocky Mountain – Urge bp Rally Team announced

Rocky Mountain Bicycles has joined forces with Urge Bike Products to launch the ROCKY MOUNTAIN – URGE bp RALLY TEAM, a dedicated EWS race team for 2014. This new team of 4 riders is grounded in the successes of both URGE bp and Rocky Mountain’s previous Enduro team efforts at the French, North American, and Enduro World Series levels.

©matt-wragg
Florian Nicolai (Age: 20) -  13th EWS Overall in 2013, 3rd Overall in the 2013 Enduro Series French Cup

Florian Nicolai (Age: 20) -
13th EWS Overall in 2013, 3rd Overall in the 2013 Enduro Series French Cup

Alex Cure (Age: 20) -  19th EWS Overall in 2013, and winner of the first ever EWS stage (Punta Ala, IT)

Alex Cure (Age: 20) -
19th EWS Overall in 2013, and winner of the first ever EWS stage (Punta Ala, IT)

Isabeau Courdurier (Age:19) - 2013 Enduro Series French Cup Winner, and 4th women at the 2013 EWS round in Val d'Isère

Isabeau Courdurier (Age:19) -
2013 Enduro Series French Cup Winner, and 4th women at the 2013 EWS round in Val d’Isère

The team will be aboard the Rocky Mountain Altitude 770 MSL Rally Edition, with Shimano components and footwear, Maxxis tires, Stan’s NoTubes wheels, Fox premium suspension, and Raceface cockpits. The team will wear the Urge bp Archi Enduro and Endur-O-Matic helmets. The team is also supported by the following key sponsors:

  • Royal Racing Clothing
  • 7 IDP Protection
  • WTB Saddles
  • Smith Optics
  • Canecreek headsets
  • e13 chainguides
  • Honey Stinger energy gels
  • Kicking Horse coffee
  • FTI Consulting
  • Val d’Allos ski resort

We are also excited to announce a Development Program under the ROCKY MOUNTAIN – URGE bp RALLY TEAM program, helping grow the future of Enduro racing. This program is aimed at North American and European Enduro riders looking to get to the EWS level of racing. Development riders will be racing their local enduro events, with a chance to get additional race experience at various EWS events throughout the year. Maurian Marnay (FR) and Antonin Gourgin (FR), among others, will be part of the 2014 Development Program.

Jesse Melamed (Age: 21)  - 6th Overall at the 2013 EWS round in Whistler, BC with his race 2014 set up

Jesse Melamed (Age: 21) – 6th Overall at the 2013 EWS round in Whistler, BC with his race 2014 set up

Rocky Mountain Bicycles

Rocky Mountain Bicycles is Canada’s original mountain bike company, with its state-of-the-art Development Centre firmly rooted at the foot of Vancouver’s North Shore mountains.For over 30 years, Rocky Mountain has not only been building great bikes, but has also been building the culture of mountain biking around the world. From its athletes to its engineers, Rocky Mountain has helped to define the sport and propel its growth.

Urge bike products

Urge bp is a young MTB helmet brand that has been at the forefront of the Enduro movement. 5 years ago, long before the hype, the company’s first helmet was called the Endur-O-Matic, and it was followed up by the Archi Enduro, the first Enduro race-dedicated helmet. With offices in Provence and Colorado, Urge bp brand has clearly defined its roots.

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