Which are the hottest brands of 2024? Which mountain bike brands are most likely to be purchased in 2025? Who delivers the best components, and what outfit would you want to be seen yourself in? We’ve got all the answers – thanks to you!

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First off, a massive thank you to all of you! You’re incredible – 14,779 of our readers took the time to answer up to 50 questions. And as if that wasn’t impressive enough, many of you wrote entire essays in the open text fields! That’s anything but obvious, especially with an average completion time of nearly 20 minutes. Hats off to all of you! So, grazie mille, muchas gracias, tack, merci beaucoup, どうも, dzięki, obrigado, спасибо, hvala, teşekkürler, 谢谢你, شكرا, děkuji, hartelijk bedankt, thanks a lot – and, of course, thank you very much!

What will happen to your answers? It’s simple: you’re our polar star! Your feedback actively helps shape the planning of our future reports and stories, allowing us to cover the topics that matter most to you. Your responses are also invaluable for our group tests, where space for bikes and components is limited. In short, you’ll have a huge influence on how we work.

Now it gets really exciting! Below, we’ll reveal which brands you see at the top in 2025 – whether it’s the makers of the best mountainbike products or the ones on your wishlist for your next purchase.

The best mountain bike brand of 2024

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Our readers have spoken: Once again this year, Santa Cruz take the crown for the best mountain bikes!

The best mountain bike brands of 2024 in detail

How are the results determined? It’s simple: in our reader survey, we asked which brand you think builds the best bikes and which one tops your shopping list. As a global magazine, we took the opportunity to analyse the feedback from our German-speaking and international readers separately – and uncovered some truly fascinating differences along the way.

Best Brand ENDURO Magazine MOST FAVOURED BIKE BRANDS 2024

Your next mountain bike

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RAAW tops the list of planned purchases.
Best Brand ENDURO Magazine MOST LIKELY TO BUY 2024

Best brand of 2024: Parts and accessories

A great bike is more than just the sum of its parts – that much is clear. But even the best bike is only as strong as its weakest link. So, which brands deliver the absolute best products? Just like with complete bikes, we’ve also analysed the votes for components and accessories separately from our German-speaking and international readers. The result? Some categories show fascinating consensus, while others reveal clear differences between markets. The “Best Brand” title went to the brands that garnered the most votes overall – regardless of the language and region. Want the details? Take a look for yourself!

The lucky winner

One of the reasons we love our reader survey so much? Not only does it help us get to know you better but also gives us the chance to surprise you with fantastic prizes! Together with our giveaway partner RAAW, we raffled off a RAAW Jibb V2 among all participants. Our lucky reader Adam has already happily received their bike.

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Those were the Best Brands 2024! Don’t feel represented here? Then sign up for our Newsletter to make sure you don’t miss the next reader survey!


Did you enjoy this article? If so, we would be stoked if you decide to support us with a monthly contribution. By becoming a supporter of ENDURO, you will help secure a sustainable future for high-quality mountain bike journalism. Click here to learn more.

Words & Photos: Jan Fock

About the Author

Jan Fock
Junior Editor

Jan Fock combines sporting ambition with a deep understanding of cycling culture at 41 Publishing. As a social scientist, he brings a well-founded sense for trends and dynamics to the editorial team of GRAN FONDO magazine. His focus is on testing high-end road and gravel bikes, with a particular passion for bikepacking and punchy after work-rides. Jan combines his organizational talent with meticulous analysis, providing precise orientation in his profound buyer’s guides for all those who enjoy riding pushing themselves in the saddle.

ENDURO Mountainbike Magazine

ENDURO is the leading magazine for mountain bike technology and the modern trail riding lifestyle. We cover high-end bikes, global trends, and technical innovations – in-depth, bold, and always with an eye on the bigger picture. Our editorial approach speaks to everyone who sees mountain biking not just as a sport, but as a way of life. We view bikes as more than just the sum of their parts, evaluating products through the lens of real world riding rather than just on the spec sheet, testing bikes everywhere from alpine adventures to intense bikepark laps.

Since 2011, ENDURO has stood for journalistic quality and transparent reporting in the MTB segment. In our in-depth individual and comparison reviews, our specialist test team brings years of on-trail experience from around the world to deliver well-founded verdicts and real guidance for riders. Our awards are internationally recognized as a benchmark for innovation and quality in the bike industry, offering reliable orientation for readers, retailers, and manufacturers alike.

ENDURO is published in both German and English, reaching an international audience.