The mission of the Design & Innovation Award is to shape the bicycle world in a positive way. It also serves as a forum for creativity, visionary ideas as well as the industry’s most innovative products. More than 40 experts from 10 countries joined this year’s event to test, analyze and judge the best and most innovative products of 2016 in Kronplatz/San Vigilio – Dolomites. The Award recognises either outstanding product design and function, or innovation that sets a new standard and inspires future product generations and forward-thinking approaches.

FINDRA Marin Cowl Neck Jersey

Findra-Jersesy-Award-FR

The FINDRA Marin Cowl Neck jersey blends beautiful Scottish design with natural merino wool fabric to produce a woman’s riding jersey that blurs the lines between casual and functional riding gear; it is as elegant as it is high performance. The natural fabrics and colours blend harmoniously into the mountain environment, in contrast to normal garish riding clothes. Constructed using whole-garment technology, the Marin Cowl Neck is free from seams, and the high-necked, snug-fitting jersey is soft, flattering, comfortable, and practical. Equally at home shredding the trail or relaxing in the local coffee shop.

Findra-Jersey-Award-CB

Price: € 125 | Weight: 168g | findra.co.uk

Find out more about the other winners of the Design & Innovation Award 2016.


Did you enjoy this article? If so, we would be stoked if you decide to support us with a monthly contribution. By becoming a supporter of ENDURO, you will help secure a sustainable future for high-quality mountain bike journalism. Click here to learn more.

ENDURO Mountainbike Magazine

ENDURO is the leading magazine for mountain bike technology and the modern trail riding lifestyle. We cover high-end bikes, global trends, and technical innovations – in-depth, bold, and always with an eye on the bigger picture. Our editorial approach speaks to everyone who sees mountain biking not just as a sport, but as a way of life. We view bikes as more than just the sum of their parts, evaluating products through the lens of real world riding rather than just on the spec sheet, testing bikes everywhere from alpine adventures to intense bikepark laps.

Since 2011, ENDURO has stood for journalistic quality and transparent reporting in the MTB segment. In our in-depth individual and comparison reviews, our specialist test team brings years of on-trail experience from around the world to deliver well-founded verdicts and real guidance for riders. Our awards are internationally recognized as a benchmark for innovation and quality in the bike industry, offering reliable orientation for readers, retailers, and manufacturers alike.

ENDURO is published in both German and English, reaching an international audience.