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First Look: Specialized ERA and RUMOR Expert Evo 2015

25.07.2014
by

Some time ago, Specialized announced that they would not be represented at Euro Bike this year. Instead, the U.S. boys presented us with their new products in the run-up to the Specialized Days in Leogang. In 2015 they are releasing two hot new bikes for the female clientele, the Specialized ERA and Rumor Expert Evo.

The biggest news in the new lineup is certainly the new Specialized ERA, representing a fast and light bike which is built specifically for the needs of the female rider. This includes, among other things, a completely redesigned geometry and a lower weight-adjusted suspension, also a very low stand-over height for increased safety in steep terrain.

The Specialized ERA in Detail

Black Beauty! Das neue Specialized ERA verzichtet auf farbliche Experimente und überzeugt mit schlichter Optik und einem phänomenalen Gewicht von 10,5kg - die weibliche Kunden werden es lieben!
Black Beauty! The new Specialized ERA does not include color options, but is impressive with its simple look and a phenomenal weight of 10.5 kg – we are sure the female riders will love it!
Eines der vielen Highlights des Rades ist die RockShox RS1 Federgabel welche über die Specialized BRAIN Dämpfungskartusche verfügt.
One of the many highlights of the bike is the RockShox RS1 fork, which comes with the Specialized BRAIN damping cartridge.
Der Fox Dämpfer mit Brain-Technology wurde speziell auf die Bedürfnisse der weiblichen Fahrer abgestimmt.
The Fox shock with Brain Technology was specifically tailored to the needs of female riders.
Nur das beste vom Besten. Die Ausstattung des 8.499€ teuren Topmodell lässt keine Wünsche offen.
Only the best of the best. The equipment of the €8,499 top model leaves nothing to be desired.
Das neue ERA verfügt im Vergleich zum Specialized EPIC über eine 4cm niedrigeren Überstandshöhe.
The new ERA has (compared to the Specialized EPIC) about a 4cm lower standover height.
Mitarbeiterin Denise hat sichtlich Spaß mit dem neuen ERA.
Associate Denise obviously has fun with the new ERA.
Dank geringem Gewicht und vortriebsstarken Fahrwerk sprintet das ERA willig voran.
Thanks to its low weight and stiff frame, the ERA sprints forward willingly.

Overall, the new Specialized ERA will be available in three versions at prices of €3,599 to €8,499.

In addition to the new ERA, Specialized presented us with the new RUMOR Expert EVO, a trail bike for the adventurous biker. The RUMOR Expert EVO has 120mm (adapted to the female weight) of travel and will bring more fun on flowy trails and take the fear out of challenging downhills.

The Specialized RUMOR Expert EVO in Detail

Das Specialized RUMOR Expert Evo kommt ganz in schwarz und ist zu einem Preis von 4.299€ erhältlich.
The Specialized RUMOR Expert Evo comes in all black and is available at a price of €4,299.
Anstelle des Umwerfers befindet sich bei den 1x11 Modellen auf der linken Seite der neue Remote-Hebel der Specialized Command Post.
Instead of the front derailleur, the left side of the bars on the 1×11 models feature the new remote lever of the Specialized Command Post.
Die RockShox Pike verfügt am RUMOR Expert Evo über 120mm Federweg.
The RockShox Pike on RUMOR Expert Evo has 120mm travel.
Am neuen RUMOR ist das Specialized SWAT System serienmäßig integriert.
On the new RUMOR you will find the Specialized SWAT system integrated as standard.
Der Antrieb besteht aus einer SRAM X01 Gruppe.
The drivetrain is taken from the SRAM X01 groupset.
Anstelle eines Umwerfers kann bei 1x11 Antrieben eine Kettenführung montiert werden.
Instead of a derailleur, a chain guide can be mounted for the 1×11 drivetrain.

The Specialized RUMOR is available in four versions from €1,699 to €4,299.

Specialized Myth saddle

Besides the two new bikes, Specialized also presented the new MYTH saddle for its female customers, which thanks to its flat and wide shape should be the perfect all round saddle for all mountain bikes. The saddle weighs approximately 285g and is available for a price of €49.90.

Der neue Specialized MYTH Sattel ist seriemäßig am neuen ERA verbaut.
The new Specialized MYTH saddle is fitted as standard on the new ERA.
Der Sattel ist speziell auf die Bedürfnisse der weiblichen Fahrerinnen angepasst und in zwei Breiten erhältlich.
The saddle is specially adapted to the needs of female riders and available in two widths.

You can find more information about the new products at www.specialized.com.

Words & Pictures: Christoph Bayer

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