After we already presented you the new, more reasonably-priced Santa Cruz Carbon frames, Juliana receives the same technology and offers a wide line-up of new carbon frames. Prices range from $1699 for the aluminum hard tail, to $8599 for a XTR-equipped carbon Furtado.

The new 2015 Juliana range now offers an even bigger selection of build and price options for women who take their mountain biking seriously.


“It’s been really fun working with all the girls on the development team,” says Kathy Pruitt, former World DH Champion and Juliana Demo Coordinator. “We’ve been trying out a whole bunch of different kit and color choices over the past few months, figuring out what we thought worked best and how to take the range up another level.”

And it seems to be working, with Juliana riders taking a clean-sweep of the Oregon Enduro Series podium in Hood River recently!

Roubion Launch France

Race ready Joplin’s and Furtado’s come in a slew of customizable options and upgrades, with complete carbon bikes now starting from $3399 and $3599 respectively. The recently launched Roubion leads the All Mountain charge, while the Nevis, Origin and Juno ensure a high quality mountain bike experience is well within reach.

Clockwise: Nevis D, Origin D, Nevis R, Origin R.
Clockwise: Nevis D, Origin D, Nevis R, Origin R.

“We’ve launched a new website to showcase all the choices, and simplify the process of picking and personalizing your dream Juliana” explains Katie Zaffke, Juliana Brand Manager. “The site is a spotlight on what proper women’s mountain biking has become… rider-driven product lines showcased by some of the World’s funnest female athletes.”

We’re also extremely proud, and a little bit giddy, about the new paint options we chose for 2015 too. Fresh and original colors mix with sophisticated finishes to complete a unique Juliana package that coordinates with some of this season’s hottest accessories.

The new 2015 Juliana Roubion.
The new 2015 Juliana Roubion.

New Carbon Frames

Juliana brings performance carbon bicycles to more riders in 2015. Utilizing a different grade of carbon frame on both the Joplin and Furtado R & S builds enables us to offer exactly the same strength and stiffness as our higher level bikes, with only a minor weight penalty of around 250-280g (0.6lbs).

The 2015 Juliana Furtado with ENVE wheels.
The 2015 Juliana Furtado with ENVE wheels.

The new lower cost frames are simply referred to as “Carbon”, while our existing carbon frames are known as “Carbon C”. Carbon C frames feature on XT/X01 level builds and up, and are also offered exclusively as frame only.

Clockwise: The 2015 Joplin CS, Juno D, Joplin CR and Furtado CS.
Clockwise: The 2015 Joplin CS, Juno D, Joplin CR and Furtado CS.
Nevis (Alu) $1699 $1999
Origin (Alu) $2099 $2399
Juno (Alu) $2599 $2799
Joplin (Carbon) $3399 $3899 $5499 $5999 $7499 $7899
Furtado (Carbon) $3599 $4699 $6399 $6599 $8199 $8599
Roubion (Carbon) $6599 $8299

Upgrade Options

ENVE upgrades with color-matched decals are available on XT/X01 builds and up now too. While our flagship Roubion offers the choice of Fox Float CTD Kashima or Cane Creek Double Barrel Air shock options for those looking to fully dial their ride.

Juliana Carbon bars

The all new Juliana Carbon 720 bar is designed here in Santa Cruz, CA, and is exclusively made by the same manufacturing partner that produces our kick-ass carbon frames. Offered in 720mm width with a subtle 7mm rise, the carbon bar comes specced as standard on the Roubion, Furtado and Joplin builds from XT/ X01 upwards.

We also added a new Juliana Aluminum 720 bar (with similar dimensions) on all other models. (table below)

Width Rise Sweep Clamp Weight
Juliana Carbon Bar 720mm 7mm 31,8mm 176g
Juliana Aluminium Bar 720mm 7mm 31,8mm 296g

More information on

Words & Pictures: Juliana PR

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