Anyone who has followed the German Specialized-SRAM Enduro Series this year, may have seen the prototype of the new Enduro bike from Focus already: Factory Rider Fabian Scholz was able to get some good results with it. Now the manufacturer from Cloppenburg in Germany has officially unveiled details of the new bike – and its name: Meet the Focus SAM!

The main goal during the development of the SAM was to combine the lightness in uphill of an all-mountain bike with the downhill performance of an enduro bike. The result is a modern bike with 650B wheels and 160mm of travel. No matter if you’re crossing the alps, ride an enduro race or have some fun in a bikepark – according to Focus, the SAM is your bike to go with. Clear frame forms, internal cable routing and – at least in the side view – discreet decals offer a clean look. SAM is an eye catcher for sure.

Focus SAM Video

Focus SAM – Features

  • 160mm travel
  • 27.5 / 650B wheels
  • inner cable routings
  • Stealth seatpost ready
  • pedal-efficient suspension
  • ISCG 05 mount
  • easy to set up shock
  • 142x12mm achsle
  • front shifter mount moves with the chainstay
  • Postmount disc mount

The geometry of the SAM combines short (438mm) chainstays, a rather long toptube (580 – 645mm) and an flat steering angle of 65.8 degrees. In order to maintain a deep front despite the large wheels, the steering tube is relatively short.

Focus SAM 2014 – three builds

Focus SAM 1.0 2014

  • Frame: MTB SAM 160 1.0, 27R alloy
  • Fork: Rock Shox Pike RC Dual Position Air 160mm/120mm
  • Rear shock: Rock Shox Monarch Plus RC3 HV
  • Derailleur: SRAM XX1 TYPE 2
  • Brakes: Avid X.0 Trail
  • Tires: Schwalbe Hans Dampf „TrailStar“ (60-584)
  • Wheels: Reynolds MTN AM Carbon
  • Price: 4.999,- €

Focus SAM 2.0 2014

  • Frame: MTB SAM 160 1.0, 27R alloy
  • Fork: Fox 34 Talas 27.5 CTD Evolution 160mm/120mm
  • Rear shock: Magura TS RC
  • Derailleur: Shimano XT Plus
  • Brakes: Shimano XT
  • Tires: Schwalbe Hans Dampf „TrailStar“ (60-584)
  • Wheels: Reynolds MTN AM 650b alloy
  • Price: 3.599,- €

Focus SAM 3.0 2014

  • Frame: MTB SAM 160 1.0, 27R alloy
  • Fork: Fox 34 FLOAT 27.5 CTD Evolution 160mm
  • Rear shock: Magura TS RL
  • Derailleur: Shimano SLX Plus
  • Brakes: Magura MT2
  • Tires: Schwalbe Hans Dampf „TrailStar“ (60-584)
  • Wheels: Mavic EN321 + SLX Naben
  • Price: 2.599,- €

Words: Aaron Steinke Photos: Fabian Rapp / Focus