Alex Lupato is a big character on the enduro scene, notorious for excellent facial hair and for being a powerhouse on the pedals. The FRM Factory Racing Team athlete became the Italian Enduro Champion in 2013 after a close battle with David Sottocornola.
In a hard-fought race in Madesimo, Alex managed to put some time into Sottocornola in the final special stage, proving that not only he is he dominant on the pedals but also on purely technical tracks.We caught up with Alex in Finale to check out his 2014 27.5″ Lapierre Zesty AM with its innovative E:i Shock technology.
Weighting in at 13kg the Lapierre is an effective enduro weapon!A full XX1 drive train keeps weight down. Alex chooses to race with no chain device!Alex raced the Finale Ligure EWS with a 34T FRM Narrow Wide ring!The rear swingarm was slimmed down slightly from those tested in pre production! You too can own one of these exclusive I <3 Enduro stickers, click here to find out how!The brains! The Zesty comes fitted with the new E:i shock system, with full electronic control over damping settings. Optimizing suspension damping up to 30 times a second.You can choose to run the shock in manual settings, or just let the onboard computer handle it in ‘full automatic’.The control unit for the E:i shock sits at the top of the stem!FRM Urano hubs laced to FRM Urano carbon rims make for a very lightweight wheelset!Alex chose 650b Maxxis Highroller 2 tyres for the rocks of Finale!The carbon Zesty frame is the same as that of the Spicy, and features neat internal cable routing.Alex uses Formula T1s brakes for deceleration.Alex uses Marzocchi’s new forks, the top of the range 350 NCR.A Reverb Stealth and FRM Aspen Ti saddle finish the high end build.Alex shredding one of the Finale stagesBehind many fast riders you often find an equally as fast sibling. The LUPATO-Brothers are no exception
For more information, check out Alex and FRM’s sites at
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About the Author
Manne Schmitt
Authorized Officer
Manne Schmitt is a Procurator at 41 Publishing, contributing a wealth of methodological expertise from his career as a Chief Analyst for a state authority. This background ensures the journalistic depth of his research, and the acquisition of exclusive news for E-MOUNTAINBIKE, ENDURO, GRAN FONDO, and DOWNTOWN. Active in cycling since 1989, he combines operative test support with administrative responsibility, strengthening the quality of editorial processes. The world of racing remains a passion; no one on the team knows the EDR professionals better than Manne.
ENDURO is the leading magazine for mountain bike technology and the modern trail riding lifestyle. We cover high-end bikes, global trends, and technical innovations – in-depth, bold, and always with an eye on the bigger picture. Our editorial approach speaks to everyone who sees mountain biking not just as a sport, but as a way of life. We view bikes as more than just the sum of their parts, evaluating products through the lens of real world riding rather than just on the spec sheet, testing bikes everywhere from alpine adventures to intense bikepark laps.
Since 2011, ENDURO has stood for journalistic quality and transparent reporting in the MTB segment. In our in-depth individual and comparison reviews, our specialist test team brings years of on-trail experience from around the world to deliver well-founded verdicts and real guidance for riders. Our awards are internationally recognized as a benchmark for innovation and quality in the bike industry, offering reliable orientation for readers, retailers, and manufacturers alike.
ENDURO is published in both German and English, reaching an international audience.